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A trade card will help you promote yourself and your company in the world to clients, partners, employees etc. The card will include your skills and contact details. This is something that requires a lot of thought and time. How you design your card has a big impact on how they first perceive you. Given below are a few helpful tips on how you can create a professional card that is personalised for you.
There are many things to consider when designing business card printing http://www.mmpress.com.au/printing/. The size and shape of the cards matter more than you think. The traditional option is the horizontal card but vertical ones are becoming popular as well. The standard sizing is 2” x 3.5” but you can deviate from this sizing. But the standard sizes are helpful when it comes to fitting them in a wallet. Irregular shapes will be a little hard to carry in this regard. Also, standard sizing costs much less. A custom shape will help you stand out from the rest, however. Another option is folding cards.
In addition to size, you have to consider the material you print on. What is normally used is cardstock that has a wide variety when it comes to weight, colour and texture. You can use any colour that you want. You can get some advice from the company you use for window graphics for recommendations of colours and styles. They can have sample cards that you can look at and previous work. There is a variety of textures as well such as smooth, rough, glossy, matte and combinations. There are some coatings that you can use as well such as water resistant and UV protective coatings so that your card is preserved for a longer time.
There is no rule saying the card should be printed on paper. There are other materials you can use as well such as plastic, wood and metal. Plastic cards come in different colours and styles such as clear, frosted, opaque etc. However, they may cost more than the standard cards. You can emboss a certain image or logo on the card as well. In addition, you can also have embellishments. The printing method you use will also have an effect on the quality of the finished product. Usually, offset printing is carried out for commercial printing purposes. But digital printing methods are more popular when it comes to printing a professional card. Other options include letterpress and engraving. While letterpress has a high quality look, it is only suited to cards having one or two colours. The colour and styles you are using for the card should be in line with the theme of your marketing materials and website. This will give the whole thing a uniform effect.